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Kathryn Best's Page
Profile Information
- I work at. . .
- UCA
- See our website at. . .
- http://www.ucreative.ac.uk
- My Job Title/Role is. . .
- Design consultant, researcher, writer and educator in design management and the creative industries. Currently Course Leader Design Management (MA Design & Strategy, MA Innovation & Brand Management, MA Creative Enterprise) at UCA.
- My primary areas of design management focus are. . .
- Academic, Architecture, Design Management Consultant, Research
- Short bio?
- My background is in architecture (HOK, RTKL), design (Starbucks, WATG) and brand consultancy (Wolff Olins, MMoser). I previously consulted, lectured, published and held research positions on the design of virtual environments (RCA, HITLab). Experienced in client-facing roles, building stakeholder relationships and securing stakeholder buy-in. I currently lead postgraduate courses in design, business, creativity, innovation and entrepreneurship in the UK.
- My design and business interests are. . .
- I published a visual book on Design Management which is selling really well (Design Management: Managing Design Strategy, Process and Implementation, AVA 2006, ISBN 2-940373-124; translated into 5 languages; reviewed as 'an unpretentious little gem of design management'; the fastest selling book on design management to date). I’m researching material for inclusion in a new book and am open to suggestions for 'good design' projects, processes and practices: ones that demonstrate a solid business, societal and environmental benefit.
- My Favorite example of a remix is. . .
- let me think about that one....
- DMI Annual Conference attendance. . .
- I've been to a few.
- DMI Member?
- Yes
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