Federico Hernandez-Ruiz's Page

I work at. . .

asimetagraf

See our website at. . .

http://www.asimetagraf.com

My Job Title/Role is. . .

Board member, Inspirational Designer

My primary areas of design management focus are. . .

Brand Identity, Communications, Corporate Identity, Design Management Consultant, Graphic Design, Industrial Design, Marketing, Package Design

Short bio?

Federico Hernandez Ruiz Inspiring business strategy to create meaning with an extraordinary designed execution experience.

Actual:
• Rebranding 4 national private brands for a Petfood manufacturer.
• Innovating Services and Redining business means to a national Calling service.

My design and business interests are. . .

• Service Innovation & Human Factors
• Consumer Insights & Experience Modeling
• User experience Modeling
• Managment Consulting
• Service and product innovation Models
• Business Strategies driven by a Design Thinking

DMI Annual Conference attendance. . .

This is my first time.

DMI Member?

Yes